The Latest Enemy of Brands in China? Fake Followers

In an increasingly digital country like China, the Wanghong (网红) economy — a digital economy based on influencer marketing in social media — has proved to be a very lucrative business for KOLs and ... ( read original story ...)

Soccer-Beijing Sack Coach Schmidt

(Reuters) - Former Bayer Leverkusen boss Roger Schmidt has been sacked as coach of Chinese Super League side Beijing Guoan, the club announced on social media on Wednesday. Schmidt took the job just ... ( read original story ...)

How My MBA Opened The Door To Finance In China

He chose the Tsinghua-MIT Global MBA Program at Tsinghua University School of Economics and Management (Tsinghua SEM), located at the heart of China’s finance industry in Beijing. “Tsinghua is your ... ( read original story ...)